Total Life Mastery
One System to Plan, Track, and Master Every Area of Your Life
Business Plan | Last Updated:
Mission: Empower individuals to achieve holistic success (spiritual, health, financial, relationships) through structured goal-breaking tools, habit science, and expert coaching.
1. Executive Summary
Unique Value Proposition
- All-in-one life/business management
- Hybrid digital + printable system
- High-touch coaching ($4K/yr)
- Gym kiosk distribution
Funding Requirements
$8,000 startup capital covers:
- 6-month gym kiosk lease
- Branding and initial tools
- Sales staff commissions
- Contingency buffer
2. Market Analysis
Target Audience
Primary focus on gym members (ages 25-55) who are health-conscious but time-strapped.
Market Pain Points
- 78% of goal-setters fail due to lack of tracking
- Existing apps lack printable outputs
- High-end coaches charge $5K+ with no tools
Competitive Advantage
| Feature | TLM | Competitors |
|---|---|---|
| Printable planners | ✅ Included | ❌ Not available |
| Habit-breaking system | ✅ 3333 Method | ❌ Theory only |
| Gym kiosk distribution | ✅ Direct access | ❌ Digital-only |
3. Business Model
Revenue Streams
- $15/mo membership
- $4K/3mo coaching
- Affiliate partnerships
- Physical products ($20-$50)
Pricing Strategy
- Free samples to convert
- $100/yr annual discount
- “90-day transformation”
- Product bundles
4. Operational Plan
Phase 1 (0-6 Months)
- Gym kiosk in 8 locations
- Web-based PDF platform
- 2 commission-based reps
5. Financial Projections
Startup Costs
| 6-month lease | $3,000 |
| Branding/tools | $2,000 |
| Sales staff | $1,500 |
| Contingency | $1,500 |
| Total | $8,000 |
|---|
6-Month Targets
| $15/mo subs | 100 |
| $4K clients | 6 |
| Product sales | $3K |
| Total Revenue | $33K |
|---|
6. Risk Management
| Risk | Mitigation |
|---|---|
| Low gym uptake | Pivot to trade shows/B2B |
| Copycats | Trademark + local trust |
| Coaching churn | Add $50/mo alumni tier |
Total Life Mastery
Project Implementation Plan
Version 1.0 | Last Updated:
0% Complete
🚀 Primary Goal
Launch Total Life Mastery system at 8 gym locations within 60 days
Success Metrics:
- 100 $15/mo subscribers in first 6 months
- 6 $4K coaching clients in first 6 months
- $33K total revenue by Month 6
📋 Project 1: Market Validation (Days 1-7)
Validate demand and refine offerings before full launch
Conduct 50 gym member surveys
Create 10-question survey 15 min
Print 50 copies 5 min
Distribute at 3 gym locations 30 min/location
Analyze survey results
Compile responses 20 min
Identify top 3 pain points 15 min
Adjust offerings 25 min
🛠️ Project 2: Product Finalization (Days 3-10)
Complete all tools and systems for launch
Test all printable planners
Print sample of each 5 min
Handwrite test entries 30 min
Verify layout 15 min
Create coaching package samples
Design templates 45 min
Prepare sample plans 30 min
Print 3 sets 10 min
📢 Project 3: Pre-Launch Marketing (Days 5-15)
Generate buzz and secure first clients
Create gym display materials
Design 3 banners 30 min
Order prints 10 min
Install at locations 20 min/location
Secure 10 pre-sales
Create offer 20 min
Pitch to 30 members 5 min each
Process signups 10 min each
👥 Project 4: Team Building (Days 10-20)
Assemble and train launch team
Hire 2 sales associates
Create job description 15 min
Post on job boards 10 min
Conduct 5 interviews 30 min each
Train team on sales process
Prepare materials 45 min
Conduct workshop 2h
Role-play scenarios 30 min
🚀 Project 5: Launch Execution (Days 20-60)
Official launch and performance tracking
Install kiosks at all 8 gyms
Schedule times 20 min
Deliver materials 30 min/location
Set up displays 20 min/location
Conduct first coaching sessions
Schedule consultations 5 min each
Deliver vision sessions 2h each
Create custom plans 1h each